Football Meets Finance: PSG Signs Global Partnership With WeTrade

Paris Saint-Germain (PSG) has entered into a three-year global sponsorship agreement with WeTrade, an online trading platform offering contracts for difference (CFDs) and foreign exchange services. The deal, which runs until 2028, links the French football club with a financial technology firm seeking wider visibility.

The partnership will make use of PSGs social media channels, which currently reach more than 230 million followers across multiple platforms. This provides WeTrade with a channel to increase brand exposure.

The announcement follows a period of sporting success for PSG, including its first UEFA Champions League win in May and a Super Cup title last week. The timing reflects a stage of increased attention on the club.

WeTrade stated that the agreement is intended to support its global positioning in the trading sector. Its European chief executive, George Miltiadou, said the company expects the partnership to reinforce its role in the industry.

PSG‘s chief revenue officer, Richard Heaselgrave, noted that the deal fits within the club’s strategy of working with international companies. He said the partnership is expected to create new opportunities for engagement with PSGs global audience.

Financial details of the agreement were not disclosed. For PSG, the deal adds to its portfolio of international sponsors. For WeTrade, it represents a move to gain recognition in multiple markets.